“People understand team, structure, and culture are important…but for whatever reason, people do not get distribution. They tend to overlook it. It is the single topic whose importance people understand least…Even if you have an incredibly fantastic product, you still have to get it out to people. The engineering bias blinds people to this simple fact.

The conventional way of thinking is that great products sell themselves; if you have a great product, it will inevitably reach consumers. But nothing is further from the truth.”

– Peter Thiel, CS-183

http://blakemasters.com/post/22405055017/peter-thiels-cs183-startup-class-9-notes-essay

/thinking about the rubber-band tension ever pulling between agency-side advertising/marketing vs technology/product companies. release happens at perihelion-equivalent of greatest force. continually harnessing the velocity energy of the previous cycle’s learning.